Inevitably when we’re stepping out of our comfort zone and into new territory, fear rears its head.

We come up with reasons why we can’t do something, or why we’re going to change direction.

I was just on the phone with one of my besties, Sheryl Thai (also my co-founder in League of Extraordinary Women), and she was telling me about something she wasn't sure about.

My initial thoughts were to agree with her, and nod along as she justified her fears.

I paused.

Recognizing within myself the thing I’m currently putting off out of fear.

A moment of undeniable clarity.

And so I spoke, as much to myself as to her (actually, it was all for me - she’s totally got this).

Is it just normal, natural fear and hesitation, or is it a genuine misalignment with your values? I asked.

Because that happens too. Sometimes we think we want to do something, only to discover the initial drive was all ego. In that case however, the struggle is usually dropping it without feeling like we’re quitting or giving up.

When it’s fear, we know. We just have to sit with it a minute or two and we know.

I’m putting off raising money for Grow My Team.

There, I said it.

I got started about two months ago, teed up a whole bunch of investors, built my pitch deck, actually started pitching and even have three people who’ve verbally agreed to participate in the round.

And then I just stopped.

I need to focus on my healing. I have to sort out the legalities around my current shareholders. I need to restructure this part of the company. Maybe I don’t actually need investment. You get the idea…

All. Just. Fear.

And so what am I actually afraid of?

  1. Not achieving enough investment to close the round. Failure. Putting it out there and not being able to get it done. Rejection.

  2. Maybe also having investors. Being responsible for other people’s money once I’ve closed the round. Pressure.

What would I say to myself if I was my own best friend?

Those are perfectly normal, rational and expected hesitations to come up for someone about to raise money. Now get back to it, and get it done.

Simple as that.

Sarah Riegelhuth